Rich is a living testament to the power of personal transformation. At age 40, having overcome an addiction to alcohol that almost completely derailed his life, he found himself out of shape, overweight and in need of a major change in lifestyle. He switched to a 100% plant-based diet, lost 50 pounds and soon shocked the endurance world by achieving top finishes in grueling endurance races like the Ultraman World Championships, while garnering praise as one of the "25 Fittest Men in the World".
Rich now dedicates his life to exploring human potential with insight gleaned from top performers in worlds of ultra-endurance, wellness, business, culture and others. He shares these lessons of personal empowerment across his #1 best-selling memoir, a cook book, speaking engagements and the wildly popular "Rich Roll Podcast".